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Vera Wang Portrait

With a love for fashion since childhood, Vera Wang’s career started at the age of 23 when she was named the youngest ever Vogue fashion editor and stylist. She remained at Vogue for 16 years before moving to Ralph Lauren as a design director. It was not until after designing the gown for her own wedding, that Vera Wang discovered her love and natural talent for bridal design. She opened her flagship store on Manhattan’s Madison Avenue in 1990, introducing fashion to the bridal industry with contemporary designs and refined details. She has grown to become one of the most renowned designers in bridal, with boutiques all over the world.

Over the years, the Council of Fashion Designers of America (CFDA) has honored Vera Wang for her achievements; she was named ‘Womenswear Designer of the Year’ in 2005, and received the CFDA Lifetime Achievement Award in 2013. Today, Vera Wang designs continue to grace red carpets and wedding aisles worldwide, and her brand has grown to include everyday fashion, luxury home goods, fragrances, and jewelry.

And now, with the same bold spirit that reimagined the bridal industry, Vera Wang is turning her proclivity for design toward how and what we celebrate.

To craft the prosecco, Vera Wang looked to find a winemaker with both heritage and pedigree. She turned to the top winemaking region Piemonte, known for its sparkling wines, and to Araldica, producer of the best-selling Moscato in America. Situated in Castel Boglione, in the heart of Barbera d’Asti territory, Araldica is known for growing, producing and distributing versatile and sustainable wines from Italy’s Piedmont region. Founded in 1954 by Livio Manera, Araldica sources high-quality grapes from its 230 grower members, many of whom have been with the cooperative since the 1950s.

Today, Araldica, led by second-generation winemaker Claudio Manera, is one of Italy’s fastest-growing producers and most forward-thinking winemaking co-operative. “At Araldica we celebrate our roots, land and people, balancing our drive for innovation with respect to tradition,” explains Manera.

“Vera Wang has our same philosophy, making this collaboration organic for us. This wine speaks to her fresh perspective, taste, passion and dedication to crafting a premium prosecco.”

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